Real Maxxinnista

From scouting the locations, to creating the storyboards, to prepping the set we created these Maxxinista videos to highlight the influencers that truly love TJ Maxx and their products.

Creative Director: Carl Sorvino
Art Direction: Ivan Martinex
Copy: Kristen Kusterer
DP: Miguel Lacruz-Smith

Maxxinista and Style Blogger: Jordan Reid

Maxxinista and Fashion Stylist: Helena Glazer

Maxxinista and Fashion Photographer: Amy Creyer